Proactive development encouraging clients to take an active role in the design process. An initial meeting is a good introduction for us to get to know each another’s business, service and/or products. The primary focus of this meeting is to establish the scope of work you will be commissioning for your required materials. We take the time to listen to our clients needs to obtain specific goals for the materials being developed and identifying ideas, visions, culture, etc. that will make your materials unique to your products and services. This is also an excellent opportunity for you to see the design solutions we have completed for past clients, and get to know the complete range of services which my agency offers, and successes we have had working with other client projects.
Since we want to get off on the right foot for the initial design concept, it is important that we specifically evaluate all your ideas, and gather as much information as possible. We will also begin to provide you a list of the information we will require from your business: unique photography, descriptive text, etc. We take all of the information and ideas gathered during our kick-off meeting and set out to do our job of creating a unique, compelling, and effective design solution for your company’s service or product that specifically targets your consumer groups. We do this by applying what we know about your design needs and objectives with in-depth industry research and brainstorming to create preliminary sketches, and finally, computer rendered designs.
At this stage, we will be in agreement that the goals of the design objective are being met. We will continue with “Design Construction” stage. Based on your feedback we further modify, refine or expand (if necessary) the initial designs to meet your objectives. We will begin to incorporate all content into the design process. At this time we will communicate back and forth regarding any additional text and/or visual requirements. We regard you and your business as a valued customer who’s on-going marketing material needs are important to us. The completion of your initial project is seen as the beginning of our relationship. We want to serve you as an arm of your organization. Consider us the marketing/graphic design department of your business as we intimately know your business and understand the goals of your marketing plan.
If necessary, we work with several, high quality, vendors involved in the digital and printing industries to coordinate the reproduction and/or distribution of your completed materials. Our list of approved vendors includes: offset printers, digital printers, mail management companies, illustrators, photographers, e-mail marketing, web hosting firms and various other vendors each project may require. This is the stage where a design vision becomes a completed tangible product. We will either launch your website files to your web hosting service or provide any print materials development projects to the printing service or to the client in digital format on Disk.